The increasing demand for snacks and quick food in urban areas has made the restaurant sector more popular. Everyone is trying hard to match and innovate new models, and factors like growing online food ordering and increased demand for on the go food are supporting these types of businesses. Food Trucks are one of the successful trendsetters of these types. Starting a food truck requires a passion for food and core hard work along with an attractive product portfolio and few permits and licenses. In the speedy city life, fast foods have generated a huge fan base, mostly in the age group of 14 to 45 years. The food trucks have become a buzz word in the global market, attracting Indians as well. Food trucks are gaining customer's attention mainly in metropolitan cities. Starting a food truck is easier as it requires a relatively small amount of capital than any brick and mortar restaurant. Moreover, location is a prime factor while setting a food truck. Targeting crowded places in cities can make this idea into a profitable business venture.
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